AI for Marketing Training in Glasgow

This instructor-led, live training in Glasgow (delivered online or on-site) is designed for marketing professionals with beginner to intermediate experience who wish to use ChatGPT to enhance productivity, improve content quality, and reduce time spent on repetitive marketing and communication tasks.

Upon completing this training, participants will be equipped to:

• Structure prompts that yield high-quality, tailored content.
• Develop complete marketing campaigns more rapidly using ChatGPT.
• Efficiently draft and translate emails, reports, and client communications.
• Automatically summarise financial data and generate reports and presentations.

This instructor-led live training in Glasgow introduces ChatGPT to professionals seeking to elevate their productivity. Learners will discover how to craft effective prompts, manage daily tasks, and understand AI limitations through interactive lectures, exercises, and hands-on lab environments tailored to real-world workflows.

This instructor-led, live training in Glasgow (available online or on-site) is designed for marketing professionals, digital strategists, and technology enthusiasts of all levels who wish to harness the capabilities of generative AI to construct personalised marketing campaigns.

By the conclusion of this training, participants will be able to:

• Comprehend the basics of generative AI and its marketing applications.
• Apply generative AI tools and platforms to create campaigns.
• Create personalised marketing content using AI models.
• Integrate AI-generated content into wider marketing strategies.
• Assess and optimise AI-driven campaigns for superior outcomes.

This instructor-led, live training in Glasgow (delivered online or on-site) is tailored for intermediate to advanced marketing professionals who wish to explore the application of DeepSeek in real-time data analysis, customer behaviour prediction, and automated campaign management.

By the end of this course, participants will have the ability to:

• Implement DeepSeek-powered models to analyse customer data and optimise marketing strategies.
• Leverage AI for effective audience segmentation and personalised marketing.
• Integrate DeepSeek with marketing automation tools to enhance campaign management.
• Utilise predictive analytics to forecast customer behaviour and improve targeting initiatives.

This live, instructor-led training in Glasgow (available online or onsite) targets intermediate-level marketing and sales professionals seeking to utilize AI prompt engineering for personalized campaigns, customer engagement, and automated sales processes.

By the end of this training, participants will be able to:

• Understand the fundamentals of AI-driven prompt engineering in marketing and sales.
• Use AI to generate high-converting marketing copy and ad creatives.
• Automate customer engagement with AI-generated responses.
• Leverage AI for data-driven sales insights and forecasting.
• Integrate AI tools into marketing and sales automation workflows.

This live training in Glasgow enables commercial professionals to harness no-code AI for sales and market analysis. Learn to automate routine tasks, construct predictive models, and generate insightful dashboards using tools such as Excel and Power BI to support smarter, data-driven decisions.

Discover practical AI applications for institutional marketing in private higher education. This Glasgow training covers content creation, reputation management, campaign optimisation, and programme innovation. Learn to utilise AI for student recruitment, differentiation, and stakeholder engagement.

Delivered by an instructor, this live training in Glasgow (available online or on-site) is tailored for marketers aiming to deploy ChatGPT within their campaigns. Participants will discover how to leverage ChatGPT for marketing goals, covering areas such as content generation, customer support, and social media oversight.

By the conclusion of this training, participants will be capable of:

• Understanding the core components of ChatGPT and how it functions.
• Using ChatGPT to craft persuasive marketing copy, blog posts, and social media content.
• Building a ChatGPT-enabled chatbot to elevate customer support and engagement.
• Integrating ChatGPT into their marketing strategy to reduce time spent and improve efficiency.

This instructor-led live training in Glasgow targets intermediate OOH/DOOH sales professionals. Participants will learn to leverage AI for prospecting, proposal personalisation, data analysis, and pitch simulation, utilising programmatic integrations such as DV360 and Place Exchange to elevate sales effectiveness.